Case Studies

Raise Awareness of YOUR Business

The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The overall marketing umbrella covers advertising, public relations, promotions and sales.

Look Broader. Look Closer. Think Younger.

Recently, I had the chance to do a presentation for my weekly networking group. It’s a daunting task. What does one talk about? What can I say to inspire my colleagues?

Can a Logo Increase Sales?

Can a logo increase sales? Logos can be quite a mystery to anyone outside of the creative industry. Small business owners can wonder what the difference is between a ‘home

10 Ways Business Owners Can Make the Most of Seasonal Marketing

10 Ways Business Owners Can Make the Most of Seasonal Marketing by The Young Entrepreneur Council In Marketing Tips 5 Your company doesn’t have to specialize in a seasonal product or service for you to take

Spread the word: Social Proof

20 Examples of Social Proof in Action Written by Sophia Bernazzani | @sophbernazzani I recently came across the greatest dog bed in the history of dog beds — seriously, it felt like

UPMC Research Study: How Doctors Think

‘How Do Doctors Think’ is a NIH-funded study, run by University of Pittsburgh researchers, designed to assess the ability of an adventure video game to influence physician decision making in